AUBURN, Ala. — Auburn University administrators, trustees and athletic officials gathered Thursday to celebrate "Ever Auburn," the North End project at Jordan-Hare Stadium.
The project will expand the north end of Jordan-Hare Stadium while creating a multipurpose space designed to serve the Auburn community. The facility's features will be used not only on game days but will also provide year-round access for students, staff, and visitors.
Auburn President Christopher Roberts emphasized the connection between athletics and student life.
"The Jordan-Hare North project demonstrates how Auburn can thoughtfully invest in facilities that enrich campus life while supporting excellence in athletics simultaneously," Roberts said. "It's an example of how we can build spaces that serve multiple purposes, bring people together in meaningful ways and enhance the Auburn experience for current and future students."
The project will include a 5,000-square-foot Kick Six Club featuring a two-tiered outdoor terrace, indoor seating and elevated hospitality areas, just steps away from the field. The expansion will also include six field suites, a visitors' locker room and kitchens, among other features.
On non-game days, students will have access to meeting spaces, interview rooms, a field patio and a food hall. Senior Vice President for Student Affairs Bobby Woodard explained the importance of having more places like the North End on campus.
"This project will transform game days, but come Monday mornings, when this turns back over, students will meet here, organizations will plan their next events here, campus programs will happen in this building, students will eat in the food hall, and students will see their friends," Woodard said.
Not only will “Ever Auburn” have field-level expansions, but the main concourse level will also provide grab-and-go concessions, spirit shops and other premium game-day spaces, including Pat's Place Bar. On non-game days, the main concourse will offer access to the food hall, lounge and study spaces, a convenience store and a coffee shop.
With more than 500 student organizations, Woodard said Auburn students are looking for places to connect, and the university has a responsibility to provide those opportunities.
The North End project will span six levels, with features designed to expand space for both game-day operations and year-round use.
The goal for the Jordan-Hare North Project is to become more than a football facility; it aims to serve as a space for the university community to connect.
