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Billie Jean Herren and Baby Ethan.

Billie Jean Herren and Baby Ethan.

EAMC and AU partner to give babies blankets

Falls in Auburn are synonymous with Football, but many mothers-to-be will also be expecting the birth of a newborn during this time. To commemorate these occasions, the Establishment Alabama Medical Center and Auburn Athletics have teamed up to present babies born during football season (September to November) with a special blanket to memorialize the coming of new life. The blankets are navy blue, sporting the AU logo in Orange, and the EAMC logo in white.

“We’re excited about this opportunity to work with Auburn Athletics to make the 2017 football season even more spirited,” says John Atkinson, EAMC’s director of PR and Marketing. “Plus, this will be a nice keepsake for families to have to remember the birth of their child this fall.” While this is War Eagle Country, the hospital realizes fans of other teams will also give birth at EAMC during this football season, and the blankets will be offered regardless of team allegiance.

“Auburn Athletics is happy to partner with EAMC to provide Auburn-branded baby blankets to the newest members of the Auburn Family,” says Chris Davis, Vice President and General Manager of Auburn Sports Properties. “We are always looking for new and unique ways to connect with Auburn fans, and through this new initiative with EAMC, we can provide them with a special memento during one of life’s most precious occasions.”

About East Alabama Medical Center (EAMC)

East Alabama Medical Center is a 340-bed regional referral hospital located in Opelika that serves a six-county area. The EAMC organization includes EAMC-Lanier hospital in Valley; between the two hospitals and their collective service lines, there are about 3,300 employees in the organization. EAMC is Lee County’s second largest employer. Among the services that EAMC provides are open-heart surgery and cancer treatment, both of which are highly acclaimed specialties at EAMC. EAMC also operates non-mainstream services, including RehabWorks, HealthPlus Fitness Center, the Diabetes & Nutrition Center, the Wound Treatment Center and the Auburn University Medical Clinic. EAMC-Lanier has a nursing home, acute rehab unit, detox unit and offers occupational medicine. For more information, please visit www.eamc.org.